Email Marketing

Email marketing has taken the world of marketing by storm.  Companies are using email campaigns as a means to generate major returns. And this is backed with enough proof: For…

Thanks to technology, the human attention span is at its lowest ever. According to research, the average person now has an attention span of merely eight seconds. We’re now lagging behind…

“Emails have an ability many channels don’t: creating valuable, personal touches.” Email marketing is getting exponentially bigger and bigger each passing day.  And it’d be quite mindless to not leverage…

If you’re an email marketer, we know that metrics like open rates, click-through rates, and conversion rates mean EVERYTHING to you. We also know that you are always testing ways to…

“Email Marketing is all about building relationships.” Let’s suppose that you want to begin an email marketing campaign.  You took the time and effort to create a coveted email list…

Education empowers an individual personally and professionally. It helps shape a person’s life and forms the very foundation of their character. With technology playing a huge role in our daily…

Riddle time: Love ’em or hate ’em – you can’t avoid them, especially if you’re a marketer. Yes, we’re talking about emails. That was a very easy one, we know….