For many businesses, creating monthly newsletters is just a box-ticking exercise. However, if you do it well, monthly newsletters can actually become your strongest marketing tactic. In 2019, there were 3.9 billion…
How to Develop a Powerful Content Strategy?
If you want to build a house, would you just head over to an empty plot and start hammering things? Probably not. It would be too risky – just like…
6 Ridiculously Simple Email Marketing Tips For Content Marketers!
Content marketing and social media marketing are great tools for attracting leads through the sales funnel, but they have their limitations. Providing website content to potential customers requires high search…
Improve Email Open Rates with these 11 Powerful Tips & Tricks!
With over 293 billion emails being sent each day, email marketing campaigns are undoubtedly the new talk of the town. To ace the email marketing field, you need to be razor-sharp…
Cross-Promotion: Definition, Benefits, Tips & Ideas!
If you own a business, your mantra is probably “reach more, sell more, earn more.” You must constantly be looking for ways to get your product or service in front…
What is a Flash Sale & Why it is a Good Marketing Technique?
Have you noticed how words like “discount” or “limited offers” have this magical effect on people. These words attract customers like magnets attract metals. And there’s no escaping them. One…
Meme Marketing: Definition, Tips & Examples!
Unless you’ve been living under a rock, you’d know that memes are uber-famous. There’s literally a meme for every single thing on the internet. Every. Single. Thing. Found a movie…
12 Instagram Trends You Must Not Miss!
Whether it’s a snapshot of breakfast in bed, an aesthetic click of a vacation getaway, or simply a selfie in a new haircut, people can’t seem to resist the urge…
4Ps of Marketing (Marketing Mix): The Complete Guide!
Have you ever tried to bake a cake that ended up being a complete disaster? (You don’t have to lie, we’ve all been there). Maybe you didn’t get your proportions…
Web Page Templates: What are they & How they make your Work Easier!
Let’s admit it. A lot of us neither have the skills needed to create web pages from scratch, nor do we have the budget to hire a hot-shot website designer….
11 Email Verification Tools to Check Out in 2023
What can go wrong when you are just sending email newsletters to your subscribers, right? Well, here’s a fact for you: 48% of global mail is being marked as junk….
Email Deliverability: What is it, Why it Matters, and Tools You Can Use!
As an email marketer who actively sends emails almost every single day, the spam folder is your biggest enemy…and for good reason! Why? Check out these statistics: Only 85% of…