In every workplace, clear and regular communication is the key to building trust and keeping employees engaged. And you know, one of the simplest yet most effective ways HR teams…
How to Use Customer Segmentation to Personalize Content with elink.io
Have you ever posted a blog, newsletter, or social update and felt like it just… disappeared? You put your effort into creating something good, but it doesn’t land the way…
10 Christmas Newsletter Ideas to Make Your Holiday Campaigns Stand Out
The Christmas season always brings a rush of festive emails, and inboxes fill up faster than ever. For any brand, this can be a tough moment: your message competes with…
How to Create Marketing Strategies for Wellness Brands
“Marketing is no longer only about the stuff or product that you make, but about the stories you tell.” – Seth Godin Well, for wellness brands, this quote captures the…
What are the Best SaaS Marketing Strategies for Fast Growth
In today’s digital world, Software-as-a-Service (SaaS) companies are growing faster than ever—but standing out in this competitive space isn’t easy. That’s why in SaaS businesses, a great product alone is…
How to Build a Content Marketing Funnel that Actually Converts
Content without conversions is just noise. You might be writing blogs, posting on social media, or sending emails—yet the leads and sales still aren’t coming in. The reality is, simply…
Awesome Free Illustration Sites to Make Your Website Look Better
Design isn’t just about pretty fonts or catchy colors. It’s about storytelling. And what better way to tell a compelling story than through bold, eye-catching illustrations? Whether you’re designing a…
Permission Marketing: A Proven Strategy for Email Growth
📩 An unwanted email is like a knock on the door from someone you’ve never invited—it’s annoying and forgettable. The truth is, people don’t enjoy opening messages from brands they…
How to Create a High-Converting B2B Newsletter in 2025
If you’re sending B2B newsletters in 2025 and not seeing results, then you’re not alone. Many businesses are still stuck using outdated email tactics—sending content that looks good but doesn’t…
The Most Important Email Marketing Metrics to Check in 2025
Email marketing has truly come a long way. Years ago, it was just about sending out the same message to everyone on your email list with no personalization, no automation,…
Best Tech Newsletters to Stay on Top of Trends in 2025
Tech evolves by the hour. There’s always a new tool, trend, or breakthrough making waves in the tech world. Trying to stay on top of it all can feel like…
Curated Newsletter vs. Original Content: Which Converts Better?
Have you ever opened your inbox and gotten a newsletter that really gets you? It was as though the publisher could read your mind and knew what you specifically needed…