Do you find it’s a challenge in your non-profit to involve your supporters? Especially when your to-do list never seems to end. The event planning, volunteer trainings, and fundraising events take up so much time and energy that it becomes all too easy to forget about consistent communication with your supporters. However, the best way to ensure your non-profit stays alive is to remain in touch!
Here is one thing to remember, though: being connected is not an option but a direct contributor to better fundraising results. Did you know thatyear-round contact by nonprofits with their supporters increases average fundraising by 42 percent compared to non-year-round contact?
That is where nonprofit newsletters come in. They are not mere updates. They are your storytelling tool. A place to celebrate victories, share backstage clips, chart an impact, and have your community tell you what it is all about.
And the best thing about it? You do not have to be a writer or have a full design team. This blog will take you through the process of creating a nonprofit newsletter, which is truly simple, meaningful, and gets people to engage.
Must-click 🚀 Grab the template and showcase your non-profit press coverage in one place
What is a Nonprofit Newsletter?
Fundamentally, a nonprofit newsletter is just an email you send to your supporters. It is just a kind of “Hi, this is what we are doing!” to keep everyone informed.
It’s not some dry corporate update. It is your moment to shout yourself out, cheer on success (small or big), announce events, and mobilize members when you need an extra force or voice.
Imagine it as the same as meeting with a friend. Your newsletter helps them remember they belong to something real and important. You are not only raising funds. You are demonstrating the change that they are partaking in building and allowing them to play a role in the process.
And when done right, it is not just another email in their inbox. It turns into an event that your community looks forward to, a kind of reminder to them about not only why they care about your mission but also a way that they can be involved.
Whatever story you are sharing, whatever milestone you are commemorating, whatever glimpse behind the curtain you are providing your subscribers, your newsletter is part of the way to reach out, inspire, and grow your nonprofit family.
Still unsure about the value of nonprofit newsletters?
Here are six compelling reasons to make them part of your nonprofit email marketing strategy:
1. Sustain Long-Term Relationships
Don’t just email supporters when you need something. Use newsletters to keep them informed and appreciated. This builds trust and loyalty—two key drivers of sustained support.
2. Share Informative, Educational Content
You’re the expert in your space. Leverage your knowledge through newsletters to educate your audience. Include blog snippets, research, and helpful resources to grow informed allies.
3. Market Events and Volunteer Openings
You cannot ask everyone to visit your site regularly. Newsletters are another perfect way to broadcast your schedule, find out volunteers, and encourage people to turn out at funding events or awareness events.
4. Make it Shareable
It is easy to forward email newsletters. Install social media sharing utilities where the readers can promote the word. The most effective marketing channel can be personal referral.
5. Present Your Achievements
Take time to celebrate and enjoy victories! Consider success stories, the impact on the community, or milestones to engage your audience.
6. Appreciate Donors and Volunteers
Recognition is everything. A method as easy as shouting out in a newsletter is a way to express gratitude and reinforce those bonds.
📌 Ready to create stunning newsletters? Sign up now and get started in minutes.
Examples of Nonprofit Newsletter
Need some inspiration to kick off your next nonprofit newsletter campaign? Here are a few great examples of real formats that work well. Each one is tailored for a specific purpose and audience.
Example 1: Monthly Donor Update
This type of newsletter is all about showing appreciation and reminding donors of the difference they’re making. It’s a great way to build emotional connection and encourage long-term support.
- Subject Line: You Made This Possible
- Content: Include impact stats from recent projects, spotlight a loyal donor, and end with a heartfelt thank-you message. Keep it genuine and gratitude-filled.
Example 2: Volunteer Opportunities Digest
Got an upcoming event or weekend activity? This newsletter rallies your most dedicated helpers and gives them clear ways to get involved. It’s short, action-focused, and energizing.
- Subject Line: We Want You This Weekend!
- Content: Highlight a few upcoming volunteer opportunities, include time and location, and add CTA buttons to sign up. Make it easy and exciting to participate.
Example 3: Event Reminder Newsletter
Perfect for building last-minute buzz or keeping your RSVPs on track. This format keeps your supporters in the loop without overwhelming them with info.
- Subject Line: 3 Days to Go: RSVP to Our Anniversary Gala
- Content: Share key event details, spotlight a speaker or special guest, and include links to RSVP or donate. Keep it warm and celebratory.
Need some more inspiration? Pinterest or nonprofit marketing blogs are the places to find examples of nonprofit newsletters.
Inspired? Great! Now let’s look at how you can create a nonprofit newsletter just like this — in less than 10 minutes.
elink.io– The Perfect Platform That Makes Newsletter Creation Easy!
If you’ve ever felt overwhelmed trying to design a newsletter from scratch, you’re not alone. But here’s the good news—elink.io makes the whole process so much easier. It’s one of the smartest and most user-friendly newsletter creation tools out there. Whether you’re a total beginner or a seasoned pro, elink helps you create clean, modern newsletters that actually get noticed and clicked.
You get access to beautiful templates, drag-and-drop functionality, and best of all, AI-powered assistancethat helps you pull content, format layouts, and polish your copy in minutes. Seriously, it’s like having a personal newsletter assistant in your pocket.
Now, if you’re running a nonprofit, elink becomes even more valuable. Why? Because time, budget, and bandwidth are always tight and elink helps you do more with less. The platform offers ready-to-use nonprofit templates explicitly built for tasks such as donor outreach, event invites, volunteer updates, and fundraising campaigns.
No need to waste time figuring out where things should go. Just plug in your updates, tweak the design a bit, and you’re ready to share.
And the cherry on top? elink.io’s automation feature can auto-generate newsletters from your blog, RSS feed, or even Google Sheets. This is perfect if you’re short on time or juggling multiple roles. Plus, it integrates with nearly all 3rd party email platforms like Mailchimp and Constant Contact, so sending out your beautifully designed newsletter is smooth and stress-free.
With elink.io in your toolkit, building and sharing nonprofit newsletters becomes not just easy but kind of fun, too.
Pro Tip đź’ˇ Timing = clicks. Aim for the best time to send a newsletter to boost engagement.
How to Design a Nonprofit Newsletter in Minutes with Elink.io
You don’t need hours of free time to put together a stunning nonprofit newsletter. In fact, with a tool like elink.io, you can get it done in under 10 minutes. Yep, really.
Here’s how to make it happen, step by step:
Step 1: Pick a Template That Speaks to You
Start by choosing a template from elink’s massive collection. Whether you’re crafting a heartfelt thank-you message, sharing volunteer stories, or kicking off a fundraising campaign, there’s a layout that’s just right for your vibe.
Step 2: Add Your Content
Got articles, blog posts, videos, or stories to share? Just copy and paste the links. elink.io will automatically turn them into beautiful, eye-catching visual blocks—no formatting headaches required.
Step 3: Set the Scene with a Header and Intro
Now give your newsletter a strong start. Add a catchy title, upload a header image that grabs attention, and write a short intro to set the tone. This is your chance to say, “Here’s what we’ve been up to!”
Step 4: Customize the Look
Choose from over 50 design layouts and then make it yours. Switch up the color palette, play with fonts, and style the buttons to match your nonprofit’s brand. Consistency builds trust, and a great design keeps readers engaged.
Step 5: Make Sure It Looks Great on Mobile
elink’s templates are mobile-friendly out of the box, but it never hurts to double-check. Preview your newsletter on both desktop and mobile to make sure everything looks polished and on point.
Step 6: Hit Send or Share It Anywhere
Once you’re happy with how it looks, you’re good to go! Send it out via email platforms like Mailchimp, Gmail, or Constant Contact. You can also embed it on your website or automate the process using Zapier for regular updates.
That’s it. No complicated design tools. No stress. Just a few easy steps to create a newsletter that your audience will love to open.
So now that you know how to design a nonprofit newsletter in minutes with elink.io, how do you make sure it actually connects with your readers? That’s where a few pro tips come in handy.
Know đź§ How nonprofits can use curated content to build deeper connections with supporters.
🌟 Quick Tips to Make Your Nonprofit Newsletter Shine
Alright, so you’ve got your newsletter almost ready to go. Amazing! Before you hit send, here are a few easy-breezy tips to help it really land:
📣 Talk like a human
No need for big fancy words. Keep it warm, friendly, and real. Think of it like a conversation. Your readers should feel like you’re writing just to them. If it sounds too stiff, loosen it up a little.
🎯 One message at a time
Don’t try to do everything in one email. Stick to one main message to keep things clear and focused. If you have more to say, just save it for your next newsletter. There’s always room for another update.
đź’Ś Make your subject line pop
Your subject line is like a movie trailer. Make it fun, heartfelt, or just a little mysterious to spark curiosity. A strong subject line grabs attention and gets more people to open your email.
🖼️ Add a visual moment
Got a photo from a recent event or a feel-good graphic? Use it. Visuals make your email more engaging and help tell your story faster. Just make sure it’s clean, relevant, and easy on the eyes.
👉 Don’t forget your CTA
Always give your reader something to do next, like “Donate now,” “RSVP here,” or “Join the cause.” Keep it simple and clear so people know exactly how to help or get involved.
🔍 Always test before sending
Send yourself a test email, click every link, and preview it on your phone and computer. It’s the best way to catch anything odd before your readers do.
And just like that, you’re newsletter-ready! Let’s wrap this up with a quick reminder of why putting in the effort is absolutely worth it.
Also Read 📌
- How to Build a Monthly Email Marketing Calendar that Works
- How to Create Visually Stunning Newsletters: Essential Design Tips
Wrapping Up
Production of a nonprofit newsletter does not have to be difficult or time consuming. Tools such as elink.io allow you to create and mail beautiful, interactive newsletters in a matter of minutes, so you can spend more time engaging in the changes you are creating.
Keep in mind that your newsletter is not a simple update. It is a bond between what you are doing and those who follow and believe in what you are doing. This is your playground to inform, engage, and grow your community whether you are motivating volunteers, updating donors or telling success stories.
elink.io provides templates, automation, and simple design capabilities to help you create newsletters that are personal and look fantastic and actionable.
What are you waiting for? Write your first newsletter now. Your mission and supporters deserve it.
Stay tuned to Twitter, @elink_io, to get more tips and nonprofit email inspiration!
FAQ
Q1. Which day is ideal to send nonprofit newsletters?
Tuesdays, Wednesdays, and Thursdays tend to work best. These mid-week days usually see the highest open rates because people are more likely to check their inboxes.
Q2. How do I measure the success of my nonprofit newsletter?
Keep an eye on your open rates, click-through rates, unsubscribes, and the number of donations and sign-ups you’re getting. These numbers tell you what’s working and what needs tweaking.
Q3. How can I create a nonprofit newsletter in just a few minutes?
Use a smart tool like elink.io! Just pick a template, drop in your links or updates, customize the design, and hit send.
Q4. What’s the ideal length for a nonprofit newsletter?
Keep it short and sweet. Aim for 3 to 5 short articles or sections. Use clear headlines, bullets, and visuals to make it easy to skim and digest quickly.
Keep reading & learning 📚
Evergreen Content: Ultimate Guide to Leverage Your Content Game!
Win-Back Email Campaigns: Make Your Customers Fall in Love Again!
5 Stunning Nonprofit Newsletter Templates You Need To Use!
Craft Your Networking Email With These Subject Line Examples!
Maximizing Reader Engagement through Targeted Newsletter Articles: A Comprehensive Guide