Content marketing and social media marketing are great tools for attracting leads through the sales funnel, but they have their limitations. Providing website content to potential customers requires high search…
Marketing Psychology: 9 Strategies to attract Customers!
In this modern world of market saturation and information overload, it has become more important than ever to understand your customers and their needs. To be successful as a business,…
Referral Marketing: Everything You Need to Know About it!
We would like to begin with some stats. Word of mouth is the major reason for 20% to 50% of purchasing decisions. Consumers rely on word-of-mouth two to ten times…
9 Squarespace Integrations You Must Know About!
When you want to set up your business online, you create an e-commerce website or an online store. However, we all know that it’s easier said than done. While the…
RSS News Feed: What is it and How to Create One For Your Website!
Creating a website is difficult. But do you know what’s even more difficult? Creating content for the website. 🙂 No matter how good you’re at content creation, publishing fresh, relevant…
Marketing Channels You Need to Use This Year!
No matter how impressive your product is, if you can’t communicate effectively with your customers, you won’t be able to turn potential leads into sales. This holds true particularly in…
Improve Email Open Rates with these 11 Powerful Tips & Tricks!
With over 293 billion emails being sent each day, email marketing campaigns are undoubtedly the new talk of the town. To ace the email marketing field, you need to be razor-sharp…
Cross-Promotion: Definition, Benefits, Tips & Ideas!
If you own a business, your mantra is probably “reach more, sell more, earn more.” You must constantly be looking for ways to get your product or service in front…
What is a Flash Sale & Why it is a Good Marketing Technique?
Have you noticed how words like “discount” or “limited offers” have this magical effect on people. These words attract customers like magnets attract metals. And there’s no escaping them. One…
Meme Marketing: Definition, Tips & Examples!
Unless you’ve been living under a rock, you’d know that memes are uber-famous. There’s literally a meme for every single thing on the internet. Every. Single. Thing. Found a movie…
12 Instagram Trends You Must Not Miss!
Whether it’s a snapshot of breakfast in bed, an aesthetic click of a vacation getaway, or simply a selfie in a new haircut, people can’t seem to resist the urge…
4Ps of Marketing (Marketing Mix): The Complete Guide!
Have you ever tried to bake a cake that ended up being a complete disaster? (You don’t have to lie, we’ve all been there). Maybe you didn’t get your proportions…